AdPresso Developer Documentation

AdPresso is built to be extended. Use filters and actions to customize its behavior and integrations, and shortcodes to embed ads and placements wherever you need them – without modifying the plugin’s core files.

Filters

Modify AdPresso data, settings, rendering and other plugin behavior using WordPress filter hooks. Learn which filters are available, what values they receive and return, and how to use them in your own integrations.

View filter reference

Actions

Run your own code at specific points in the AdPresso lifecycle and extend existing functionality. Learn which action hooks are available, when they are triggered and how to use them for custom integrations and extensions.

View action reference

Shortcodes

Embed individual AdPresso ads, ad groups and manual placements anywhere WordPress processes shortcodes, e.g. directly in posts, templates and other WordPress content. Learn about available shortcodes, attributes and PHP usage.

View shortcode reference

About the Author

Stephan Depta is a software engineer and WordPress developer with more than 12 years of experience building plugins, web applications, and custom WordPress solutions. He worked on Advanced Ads for several years, first as Lead Developer and later as Product Manager, combining hands-on plugin development with software architecture, performance optimization, and technical product strategy. Today, he is one of the developers behind AdPresso, where he focuses on building fast, modern, and reliable ad management tools for WordPress publishers.